Social Media Marketing

Social Media Marketing helps engage and expand your audience across the web.

Increased Brand Recognition.
Improved Brand loyalty. Higher conversion rates that helps you stay on top in the industry.

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Social Media Process


With consistent updating, the right social media marketing strategy will lead to increased traffic, better SEO, higher conversion rates, improved brand loyalty, and much more.

Phase 1 - Discovery

Find out about the customer's business, site, and competitors keeping in mind the end goal to give clear documentation to be utilized all through every stage of the project.
Project Brief
Characterize customer data and business objectives alongside all required data to make suitable documentation to be utilized throughout all other stages of the project.
Audience Research
Utilize ad tools to identify audience sizes based on keywords, interests, and influencers
Social Audit
Make benchmark for current social execution in light of analytics information
Aggressive Analysis
Characterize social competitors, and the systems they're dynamic on, in light of industry keyword search and customer interviews

Phase 2 - Strategy

Make a competitive Social Media Marketing technique and project plan that clearly outlines deliverables and measurable business goals for social media profiles and sharable content
Profile Strategy
Document actionsble solution to create or advance profiles across networks
Engagement Strategy
Create rules for connecting with clients all through the customer's social group. Create plan to connect with influencers to use their systems for content distribution.
Estimation Planning
Deliver quantifiable short and long term objectives with a specific end goal to appropriately assess campaign performance
Content Strategy
Make a content logbook that features content that will be posted in light of every online networking system and profile
Advertising Strategy (optional)
Develop an advertising solution and budget for proper systems. Try to characterize the object of each portion of the solution, regardless of whether that is community growth, group engagement, lead generation, changes, or something else.

Phase 3 - Campaign Execution

Execute proposals from the Profile Strategy and Content Strategy platforms to hit campaign objectives
Campaign Execution
Execute proposals from the Profile Strategy and Content Strategy platforms to hit campaign objectives
Content Implementation
Keep in accordance with content system and web-based social networking advertising best practices, distribute content to proper systems
Advertising Implementation
Execute advertising efforts while firmly taking after characterized publicizing procedure. If necessary, adjust the strategy to stay in line with client budget.
Community Management
Following the engagement strategy, interact with users and influencers across networks.

Phase 4 - Content Marketing

Implement projet plan from the Off-Site Strategy and Content Strategy through influencer effort and content sharing.
Content Creation
Consistently make quality content in view of the Content Strategy.
Public Relations (optional - additional cost)
Spread data about the customer's business utilizing public statements, news, and industry channels with an end goal to increase exposure of content and connections back to the customer's site.
Influencer Outreach
Contact potential partners with the objective of publishing content on their sites that incorporate connections to the customer's site. Social Media (optional - additional cost)
Urge audience to share and discuss about content identified with a customer's business.

Phase 5 - Analysis & Reporting

Give general reporting that incorporates examination of campaign execution, KPIs, and objective following and adjust project plan based on results.
Monthly Performance Report
Report current remaining goals, campaign metrics, tasks completed, and get ready for the next month.
Quarterly Review
Complete design of campaign and adjustments to the project plan in view of the outcomes accomplished.

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Where to find us

Cyfous Technologies Pvt Ltd

Rohini Building , Kazhakuttam,

Thiruvananthapuram, Kerala 695582

Phone no 1 : +91-7012874722

Phone no 2 : +91-9447376981


Send your queries to info@cyfous.com